Can AI capture brand voice?

With the right training examples and prompts, AI can emulate tone, but human review ensures fidelity to brand personality.

Is AI-generated copy unique?

AI tends to reuse patterns; provide varied examples and refine outputs to ensure uniqueness and avoid duplicate content penalties.

How do we manage large catalogues?

Use bulk prompts or custom scripts to generate descriptions in batches, then assign reviewers to approve or edit before publishing.

Cookie Consent

We use cookies to enhance your browsing experience, serve personalised ads or content, and analyse our traffic. Learn more

Install AIinASIA

Get quick access from your home screen

Back to Guides

Guide

Intermediate

ChatGPT

E-commerce Marketers

Southeast Asia

Automating Product Descriptions with AI

E-commerce; Content Creation; AI Copywriting

AI Snapshot

The TL;DR: what matters, fast.

AI can generate thousands of product descriptions quickly.
Use the Outline → Draft → Refine framework to produce quality copy.
Review outputs to ensure local relevance and brand voice.

Perfect For

E-commerce marketers managing large product catalogues who need scalable copy.

Companies like Novelship use generative AI to automate product descriptions for hundreds of thousands of listings, improving quality and SEO while freeing teams to focus on strategy.

Benefits of AI Copywriting

AI speeds up content production, maintains consistency and allows rapid testing of different tones and keywords. It also helps localise descriptions for diverse markets.

Outline → Draft → Refine Framework

Outline key features and benefits, generate a draft with AI and refine the copy to match brand voice, cultural nuances and SEO requirements. Use batch processing for scale.

Mistakes to Watch Out For

Avoid generic or repetitive phrases. Always fact-check product specs and adjust language for local slang or regulations. Use human reviewers for final approval.

Enjoying this? Get more in your inbox.

Weekly AI news & insights from Asia.

Prompts

Feature Extraction

List product features

For a new wireless earbud sold in Singapore, list its top five features and two benefits to highlight in the description.

Draft Generation

Generate a product description

Create a 120-word product description for a handmade rattan bag produced in Bali. The tone should be warm and emphasize craftsmanship.

Localisation

Localise the copy

Adapt this shoe description for the Vietnamese market, incorporating local phrases and sizing information. [Insert description]

Frequently Asked Questions

Ready to experiment?

Pick one of these prompts and see where it takes you. The interesting bit is not just getting results - it is discovering what happens when you tweak the parameters or combine different approaches. If you end up with something unexpected (whether that is brilliantly unexpected or amusingly terrible), we would genuinely love to see it.

Share your results, your variations, or the weird tangents you went down trying to get things just right. That is often where the best insights come from: the collective trial and error of people actually using these tools in practice.

And if you found this useful, we have got plenty more practical how-to guides covering everything from creating images for your blog to helping you automate boring work tasks. Each one is built the same way: real techniques, actual examples, no fluff.

Liked this? There's more.

Join our weekly newsletter for the latest AI news, tools, and insights from across Asia. Free, no spam, unsubscribe anytime.

No comments yet. Be the first to share your thoughts!